Deendayal Jan Aajeevika Yojana (Shehari): MoHUA's urban livelihoods mission, in pilot in 25 cities, replacing DAY-NULM.
1,318 jobs have been generated through self-employment loans in Sitamarhi. 51.8% of jobs overall are self-employment, better than the typical district. The D-JAY(S) Urban Livelihoods unit works this ground, helping urban youth set up and sustain small enterprises.
74% of registered enterprises are in services while 26% are in manufacturing. Small and medium enterprises account for 2.2% of MSME employment. Enrolment in classes 9 to 12 equals 40% of the population of that age.
In Sitamarhi, which ranks 30 of 38 in Bihar for youth opportunity, the overall opportunity score is 40.4 out of 100. On women-owned enterprises at 22.4%, it sits close to the national mark. The district has 42,432 registered service enterprises.