Deendayal Jan Aajeevika Yojana (Shehari): MoHUA's urban livelihoods mission, in pilot in 25 cities, replacing DAY-NULM.
592 jobs have been generated through self-employment loans in Rayagada. 58.5% of jobs overall are self-employment, close to the typical district. The D-JAY(S) Urban Livelihoods unit works this ground, helping urban youth set up and sustain small enterprises.
77% of registered enterprises are in services while 23% are in manufacturing. Only 3% of employment is in small and medium enterprises. 73% of school-age children are enrolled in higher secondary school (classes 9–12).
In Rayagada, which ranks 5 of 30 in Odisha for youth opportunity, the overall opportunity score is 48.5 out of 100. On women-owned enterprises at 24.9%, it sits close to the national mark. The district has 15,704 registered service enterprises.