Deendayal Jan Aajeevika Yojana (Shehari): MoHUA's urban livelihoods mission, in pilot in 25 cities, replacing DAY-NULM.
2,605 jobs have been generated through self-employment loans in Amethi. 66% of jobs overall are self-employment, behind the typical district. The D-JAY(S) Urban Livelihoods unit works this ground, helping urban youth set up and sustain small enterprises.
77% of registered enterprises are in services while 23% are in manufacturing. Only 3% of employment is in small and medium enterprises. Only 52% of school-age children are enrolled in higher secondary school (classes 9–12).
In Amethi, which ranks 26 of 75 in Uttar Pradesh for youth opportunity, the overall opportunity score is 44.5 out of 100. On women-owned enterprises at 19.1%, it sits close to the national mark. The district has 26,427 registered service enterprises.