Deendayal Jan Aajeevika Yojana (Shehari): MoHUA's urban livelihoods mission, in pilot in 25 cities, replacing DAY-NULM.
5,125 jobs have been generated through self-employment loans in Anantnag. 73.6% of jobs overall are self-employment, behind the typical district. The D-JAY(S) Urban Livelihoods unit works this ground, helping urban youth set up and sustain small enterprises.
78% of registered enterprises are in services while 22% are in manufacturing. Only 3% of employment is in small and medium enterprises. Only 43% of school-age children are enrolled in higher secondary school (classes 9–12).
In Anantnag, which ranks 10 of 20 in Jammu and Kashmir for youth opportunity, the overall opportunity score is 51.9 out of 100. On women-owned enterprises at 19%, it sits close to the national mark. The district has 42,896 registered service enterprises.