MY Bharat / NYKS in Malappuram, Kerala

Around 620 Kendras nationwide channel rural and non-student youth into clubs, camps, sports, and volunteering.

Malappuram, Kerala · Pillar: Agency & Engagement

67% of young men in Malappuram read a newspaper regularly, better than the typical district. 65.1% use the internet, better than the typical district. MY Bharat and the Nehru Yuva Kendra Sangathan build on this base to organise youth for civic and community participation.

  • 67% India 27%
  • 65.1% India 57.7%

Youth opportunity in Malappuram

73% of registered enterprises are in services while 27% are in manufacturing. Small and medium enterprises account for 5.8% of MSME employment. Enrolment in classes 9 to 12 equals 100% of the population of that age.

In Malappuram, which ranks 11 of 14 in Kerala for youth opportunity, the overall opportunity score is 53.7 out of 100. The district runs ahead of the national picture on women who read a newspaper regularly at 45.8%, against 11.0% nationally, women using the internet at 57.2%, against 30.9% nationally and higher-education enrolment at 51.7%, against 20.1% nationally, while it lags on young people in the labour force aged 15 to 29 at 32.7%, against 47.1% nationally.