Self-Help Groups of about 10 to 15 rural women under NRLM (Aajeevika), built into Village and Cluster Federations.
17.4% of enterprises in Deoria are women-owned. 79.6% of women have their own bank account, close to the typical district. Small business loans in the district run at ₹33,954 per lakh population. NRLM Self Help Groups are the vehicle through which women access credit like this to build livelihoods.
81% of registered enterprises are in services while 19% are in manufacturing. Only 2% of employment is in small and medium enterprises. 61% of school-age children are enrolled in higher secondary school (classes 9–12).
In Deoria, which ranks 28 of 75 in Uttar Pradesh for youth opportunity, the overall opportunity score is 44.5 out of 100. It trails the national picture on women in the labour force at 27.3%. On women's freedom of movement at 42% and women taking part in all major household decisions at 66.8%, it sits close to the national mark.